Instead of waiting for answers to come to them, they’re seeking information out themselves. Prospective applicants and students are turning to the internet for information regularly and predictably—it’s your job to be their answer. That’s where inbound comes in. Outbound marketing tactics like print ads, billboards, radio spots, and direct mail are very common in higher education but, unfortunately, they’re also very ineffective. There’s no guarantee your marketing materials are reaching the right students, and even when they do, it’s easy for them to ignore your ads and it’s difficult to link these tactics to changes in applications or enrollment. In short, outbound marketing is hard to correctly target, easy to tune out, and difficult to measure.
Fortunately for you, there’s a better way.
What is inbound -- and how can it work for your school?
Inbound marketing helps you talk to the students you want to reach about the things they want to hear about. Instead of hoping that 5% of your mailing list is a good fit for your institution, you can use inbound marketing to help the right students find you online, then nurture them from anonymous website visitors to applicants.
because of the peculiarity of individual schools, the INBOUND STRATEGY would carry out this training in schools. this is the first training of its kind. in view of the country's present Economy, it's time to spend less and get more!
Cost of training is ten thousand naira per school
Training would take place on a day and time convenient for your school